At this time a domain name is registered every two seconds, and it is becoming increasingly difficult to find that perfect domain name for your site. In such a situation, it has become necessary to devise a method to determine the best domain name for you.
Unfortunately, there is no straightforward method for this purpose. The best we can do is try to achieve a balance between the different expectations and objectives you have about your domain name.
Here's what to look for in a good domain name.
- A good domain name is relatively short. A short name -- if you can get it -- is important for several reasons. It fits into logos easily, makes a better brand, is more easily recognizable, and is harder to misspell.
- A good domain name is memorable. You remember generic names, such as Art.com and Garden.com.
- A good domain name isn't easily confused with others. In desperation to find a domain name, some have chosen hyphenated names and put "the" in front of a word, as in TheStandard.com.
- A good domain name is hard to misspell. If people can misspell something, they will. The longer and more complex your domain name, the harder it is for your customers to type it in correctly.
- A good domain name relates to your business name or describes your core business. It's best if your domain name can be guessed from your company name.
- A good domain name sounds solid to your target audience. If possible, get a .com domain or the domain that has the most respect in your country.